TRXR is an internet live streaming video platform targeting day traders (think Twitch for day trading niche). Day trading video content exists on several internet platforms (YouTube, Twitch, Instagram, etc.) but is not in a centralized space that offers consistent content on current trading strategies. TRXR plans to consolidate this market with a tailored platform for day traders (live/current content, high engagement opportunities, leaderboards/performance analysis, greater control over viewer experience). With a narrowed platform, TRXR will reduce search costs of viewers and facilitate streamers' acquisition of new viewers and capitalization of their content. Revenue streams include premium options, promotional spots and ad revenue. Cost structure requires upfront development work and marketing expenses.